The fire, which has now been contained started on the first floor before rapidly engulfing the five-story hypermarket that had opened just five days earlier.
Videos shared across social media platforms show a large crowd of mourners outside a hospital morgue in Kut, grieving and caring for loved ones lost in the tragedy, with some collapsing as ambulances arrived, transporting casualties.
Civil defense teams have begun an extensive search for possible missing shoppers.
“There are ongoing efforts and full mobilization of civil defense teams, with the participation of all security and service formations in the province,” Wasit Police Command said in a statement, carried by state media.
Iraq regularly experiences fires, especially during the hot summer months, with safety standards in the Iraqi construction sector often being neglected, thus increasing the risk.
In September 2023, at least 122 people lost their lives, and 82 others were injured when a fire tore through a wedding hall in Iraq's Nineveh province, due to flammable construction materials and lack of safety measures.